Beauty

Sunscreen Summer Campaign

Build a bright SPF campaign with warm sand, clean beach light, and a front-facing product hero designed for summer conversion. The visual direction is guided by the main reference image.

Use the main reference image as the visual anchor for composition, lighting, color palette, product placement, and prompt interpretation.

Use case
Seasonal SPF campaign
Search intent
sunscreen summer campaign prompt
Aspect ratio
4:5 or 9:16
Video duration
8-15 seconds

Use this template

Use this template

Copy the Image Prompt, Runway Prompt, or storyboard and drop the template straight into your next campaign workflow.

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Sunscreen Summer Campaign supporting reference image 1
Sunscreen Summer Campaign main reference image
Sunscreen Summer Campaign supporting reference image 3

Image Prompt

Use the main reference image as the visual anchor. Treat the other reference images only as supporting cues for texture, props, or framing. front-facing sunscreen tube on warm sand, ocean blur background, bright natural sunlight, subtle citrus support, clean SPF summer skincare advertising, readable label area without brand text, premium seasonal product hero --ar 4:5 --v 6

Runway Prompt

Use the main reference image as the visual anchor. Treat the other reference images only as supporting cues for texture, props, or framing. Warm beach light and ocean blur establish a summer SPF setting as the sunscreen tube settles front and center. Tiny sunlight flickers stay behind the product while the camera gently pushes toward the tube.

Storyboard

3 to 5 scene script

  1. Scene 1

    Sunlit sand and ocean blur establish a clean summer SPF setting. Keep the frame aligned with the main reference image.

  2. Scene 2

    The sunscreen tube becomes front-facing and centered with clear packaging hierarchy. Keep the frame aligned with the main reference image.

  3. Scene 3

    The final frame holds a product-first summer hero with space for campaign copy. Keep the frame aligned with the main reference image.

Camera Notes

Use the main reference image for angle, crop, and subject hierarchy. Use low product-level framing and keep the tube front-facing for immediate product clarity.

Lighting Notes

Match the lighting logic of the main reference image first. Use bright natural sunlight with soft bounce on the tube and warm beach highlights.

Motion Notes

Keep motion choices consistent with the main reference image. Use a slow push-in with delicate background sparkle; keep the product stable.

Prompt Variations

  • Move the scene from warm sand to poolside tile while preserving label clarity. Keep the main reference image as the visual anchor.
  • Use a sportier outdoor version with cleaner shadows and sharper light. Keep the main reference image as the visual anchor.
  • Create a family-safe summer version without adding faces. Keep the main reference image as the visual anchor.

FAQ

What helps sunscreen creatives convert?

A clear front-facing tube, simple seasonal cues, and visible product hierarchy usually outperform crowded summer props.

Can I reuse this for Meta and TikTok?

Yes. It adapts well to static social ads and short vertical summer video concepts.

How should I use the reference images?

Use the main reference image for composition, lighting, palette, and product focus. Use the other reference images as secondary support.

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